Our 'People Friendly' message builds upon the Company's brand promise of "Simplicity". "Simplicity" - "Advanced technology that simplifies business life", appeals to all audiences--employees' partners, stakeholders and end-users - and extends far beyond just our products and solutions. It's an attitude; it's a simple idea that's catching on everywhere; and it's an ever-growing part of Kyocera Mita America's culture as we help share our vision and strategies for the future.

Simplicity. Easy to say, not easy to practice...

Here are just a few ways that Kyocera is making it Simple.

• Lowest total cost of ownership in the marketplace today, as reported by IDC
• #1 Reliability for monochrome printers and MFPs worldwide links to BERTL Reader's Choice page
• Common driver to all Kyocera printers and MFPs
• First in the industry with an integrated wireless solution for all Kyocera printers and MFP
• Network reliable products and accessories
• Nationwide network of independent dealers second to none

Kyocera and its full line of digital imaging products and solutions are: "People Friendly." And we hope that you experience just how simple your business life can be with Kyocera and our network of dedicated dealers and resellers.

Simplicity - we're proving it!

* Reported by BERTL and their survey of buyers and users of digital office equipment